How to read a CPA offer: baseline, minimum deposit and KPIs

Two offers with the same payout can earn you very different amounts. The difference is in the requirements.

The minimum deposit is the smallest amount a player must deposit for the conversion to be tracked. The baseline is the amount the advertiser requires before the CPA is paid. They are often the same, but not always.

If the baseline is higher than the minimum deposit, some of your tracked conversions will not qualify for payment. Check this before you compare payouts.

Also look at allowed channels, conversion point (registration, first deposit or deposit plus play) and payment terms such as Net30. These determine how and when you get paid.

When in doubt, ask your account manager before sending traffic. It is easier to clarify a requirement upfront than to dispute rejected conversions later.